Full Details of the Frieze Los Angeles 2024 Program

In addition to its roster of galleries, Frieze Los Angeles will have a vibrant program of free public art activations and representation from several of the city’s nonprofits

in Frieze Los Angeles , News | 09 FEB 24

Details of the artist-led programming at Frieze Los Angeles 2024 have been revealed, including Art Production Fund’s “Set Seen,” a free, public exhibition of ambitious interactive works, and a section devoted to Los Angeles nonprofits.  

Christine Messineo (Director of Americas, Frieze) said: “This year, Frieze Los Angeles is proud to connect with the organizations that make LA such a compelling home for the arts. Once again, we will showcase Art Production Fund and their important work commissioning public art. On a personal note, I am particularly looking forward to welcoming some of Los Angeles’s beloved nonprofits to the fair, and to amplifying the vital work these organizations do in supporting the city’s diverse communities.”

Frieze Projects: “Set Seen” Curated by Art Production Fund

Art Production Fund returns to Frieze Los Angeles for its second year, curating a new onsite program titled “Set Seen” that speaks to constructed environments and how they relate to our perception of reality and understanding of space. The exhibition, sited across the Santa Monica Airport campus, will present artist projects in dialogue with the rich history of set design in Los Angeles and the role that Hollywood set designers played in camouflaging the Douglas Aircraft Company factory at Santa Monica Airport during WWII. The featured artists are Sharif Farrag, Derek Fordjour, Pippa Garner, Matt Johnson, Ryan Flores and Cynthia Talmadge. “Set Seen” will be open to the public and free of charge. With support from the City of Santa Monica, Johnson and Talmadge’s works will be on view beyond the fair, until April 7, 2024. Read more about the works in “Set Seen”.

Matt Johnson, Giant Shell Swan, 2022. Photo: Greg Kessler, courtesy of The Ranch
Matt Johnson, Giant Shell Swan, 2022. Photo: Greg Kessler, courtesy of The Ranch

Casey Fremont (Executive Director, Art Production Fund) said: “Art Production Fund is honored to partner once again with Frieze to present this ambitious on-site public art program. This year’s dynamic presentation builds upon the success of Frieze Projects 2023 and will be on view during the fair and beyond. Through their support of the program, Frieze and The City of Santa Monica demonstrate their commitment to public art and making art widely accessible. It is truly an honor to be a part of this incredible gift to the city.”


People’s Pottery Project, Frieze Los Angeles 2023. Photo: Frieze
People’s Pottery Project, Frieze Los Angeles 2023. Photo: Frieze

Frieze Los Angeles 2024 will host five Los Angeles-based nonprofits and one bookshop that link art and social impact, recognizing each organization’s contribution to making the city’s communities more equitable. Those taking part are:

Ambos (Art Made Between Opposite Sides) supports bi-national artists to generate healthier relationships across the US-Mexico border between communities and governmental bodies. Using craft and art as vehicles for community self-care, the project humanizes the act of border crossing. 

Gallery 90220 offers an accessible platform for emerging and underrepresented artists by hosting think tanks, podcasts and promoting collaboration with likeminded trailblazers, following their mission to enable creatives of color to freely voice their unique expressions in Los Angeles and beyond.

Gyopo is a collective of diasporic Korean cultural producers and arts professionals generating and sharing progressive, critical, intersectional and intergenerational discourses, community alliances and free educational programs in Los Angeles and beyond.

Land (Los Angeles Nomadic Division) connects people and places through art to deepen a sense of belonging, commissioning site-responsive free public art and programs. Land believes in supporting artists working outside of traditional institutions and models, and who are deeply embedded and invested within their communities.

People’s Pottery Project empowers formerly incarcerated women, trans and non-binary individuals through paid job training, access to a healing community and meaningful employment in its collective non-profit ceramic business. Read more about PPP’s mission.

Reparations Club is an independently Black-owned and -operated concept bookstore and creative space in Los Angeles.  

Alongside the nonprofits, Vote.org continues its partnership with Frieze. Visitors to the fair will be able to check their voter registration status and register to vote. 

Frieze Los Angeles 2024

Frieze Los Angeles is at Santa Monica Airport, February 29–March 3, 2024.

Last chance to get tickets to the fair

Frieze In Person membership is now sold out, but there are still limited tickets available to purchase for this weekend. Grab them now before they're gone.


Further Information

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Main image: Pippa Garner, Haulin’ Ass!, 2023. 2003 Ford Ranger pickup truck, truck nuts, bumper stickers. Courtesy the artist and STARS Gallery, Los Angeles. Commissioned by Art Omi. Fabricated by ARCANA. Photo: Gregory Carideo