Frieze Viewing Room FAQs

Frieze Viewing Room FAQs 

What time will Frieze Viewing Room be open to invited guests, Frieze members and public audiences? 
Opening Times

Tuesday Preview, July 27, 8am PST – Invitation only
Wednesday Preview, July 28, 8am PST – Invitation & Frieze members only
Thursday, July 29, 8am PST - Sunday, August 1, midnight PST – Free access to all 

Registrations to the Viewing Room are now open


Digital Preview
Watch an exclusive, virtual preview of Frieze Viewing Room Los Angeles Edition featuring Venus Lau, independent curator and writer, and digital artist Nik Kosmas, with an introduction by Rebecca Ann Siegel, Director of Americas and Content at Frieze.


When does Frieze Viewing Room close?   
Frieze Viewing Room closes on Sunday, August 1, at midnight PST.  

What is the waiting room?   
The waiting room is a digital holding room. It is now open for you to sign in and start planning your visit. You will be able to see the full exhibitor list and create your own personalized list of galleries to visit.  

How are the galleries organized?   
Each gallery has their own dedicated viewing room displaying artworks, alongside information on the works and artists.  

Where do I find the price of the artworks?   
The price of an artwork is listed on each artworks page. Please note that not all works will have listed prices. This is at the discretion of the gallery.      

What is the ‘Sign the Book’ feature?   
The ‘Sign the Book’ feature informs a gallery that you have visited their viewing room, so that they can keep in touch with you.     

How do I contact the gallery to make an inquiry about an artwork?   
To make an inquiry about a specific artwork, navigate to the artwork’s page and select the ‘Inquiry’ button. A notification email will be automatically sent to the gallery and will include your name and registered email so that the gallery can reply to you directly. If the gallery is online, you will be able to contact them via our Live Chat function on the gallery page.      

Is Frieze involved in the sales transaction?   
Frieze is not involved in the sales transactions. Transactions happen directly between the gallery and the collector once they have been put in touch via the inquiry function.