About MARI
MARI is a global events and experiences company with a portfolio of world-class live properties spanning sport, art, lifestyle, and entertainment. These include major international tennis tournaments, among them the Mutua Madrid Open and Miami Open presented by Itaú, Frieze, a leading voice in contemporary art, Hyde Park Winter Wonderland, TodayTix Group, a leading digital ticketing and technology company for theatre and live performance, and Barrett-Jackson, the foremost U.S. collector car auction company. MARI delivers live experiences that bring people together, inspire audiences, and shape culture worldwide.
The Marketing Executive supports the Marketing Manager in implementing marketing campaigns for its international art fairs across the globe and its permanent space for international galleries at No. 9 Cork Street and Frieze House Seoul.
Specifically this role will support ticket sales and visitor communications across VIP and general audiences across Frieze Seoul, Frieze Los Angeles and Frieze Viewing Room (Seoul and LA), alongside promotional support for exhibitions at Frieze House Seoul and No. 9 Cork Street.
- Copywriting: Draft copy for fair ticketing and visitor information pages on frieze.com and manage email marketing schedules and newsletter drafts, including coordinating content inclusions with all relevant stakeholders and set up in Mailchimp;
- Campaigns: Liaise with Design team, media owners and all relevant internal and external stakeholders on the timely sign off and production of all print and digital formats required for campaigns; and support the Marketing Manager and liaise with external agencies on the set-up of paid social and display advertising campaigns;
- Partnerships and Outreach: Research and liaise with media partners and relevant networks to promote Frieze events;
- Ticketing Operations: Test set up ahead of each on-sale or new tickets release, proof all fair ticketing web pages and support the Marketing Manager in liaising with ticketing partners about ticketing operations onsite;
- Reporting: Support the team with end of campaign reports and newsletter performance reports;
- Event operations and admin: Proof marketing collateral and fair signage, draft manuals for onsite media partners, and coordinate ticketing enquiries across all marketing partners; process marketing invoices in a timely manner, following spend approval processes.
Please Note e.g. shift(s)/ unsocial hours/ travel etc
- Travel abroad to the fairs and working weekends before and during the fairs.
Knowledge and Experience
- Events marketing and/or copywriting experience
Desirable
- Interest in art and culture
- Email marketing experience using Mailchimp or similar tools
- CMS management
Skills and Abilities
Mandatory
- Highly organised
- Copywriting skills
- Attention to detail and a clear communicator
- Great at establishing good relationships and confident liaising with other departments and third parties
- Team player
Desirable
- Working knowledge of the Korean or Chinese language would be a benefit, but not required
Working Conditions:
- The work location is London, Surrey Street
- This is a permanent contract.
- Working hours are 10am - 6pm with occasional work outside of working hours where necessary for the business.
Our Diversity & Inclusion Statement
Frieze unites people in our love of the arts. We understand this can only be accomplished when we harness the entirety of our company and lead with a lens of diversity, equity, and inclusion in everything we do. As a global company that drives culture, we are committed to practicing anti-discrimination including race, gender identity, sexual orientation, and disability, together with artists, writers, and cultural practitioners from all backgrounds. There is still much work to be done to address systemic inequality and discrimination within the arts and culture industry, and we are dedicated to making progress to both within our own organization and the art world at large.